Borderlands Hits 100 Million Sales: Borderlands 4 Plans for 2027

By GameDrop Staff · Nov 04, 2026 · Industry · 2 min read

Borderlands 4 artwork — Image: 2K / Gearbox Software

Gearbox Software and 2K announced on November 2, 2026 that the Borderlands franchise has officially passed 100 million units sold. The milestone covers every game since the first Borderlands in 2009, not just Borderlands 4, and it arrives with a sale and a promise of more Borderlands 4 content next year.

Milestone: 100 million units across the whole franchise.
Sale: titles across the series discounted for a limited time on digital stores.
2027: Gearbox says it is "cooking hard" on more Borderlands 4 content.
Not confirmed: Borderlands 4's own sales and what the 2027 content is.

What does 100 million sales actually mean?

It is a franchise total. Gearbox did not say when the number was reached, and 2K has not published unit sales for Borderlands 4 alone, so the announcement does not show how much of the 100 million came from the latest game. Before Borderlands 4 launched in September 2025, CEO Randy Pitchford told Insider Gaming that the series would pass 100 million "with this launch, easy". The announcement came more than a year later, and it does not settle whether that prediction was right. Few series reach this mark; TechSpot notes only giants such as Mario, Call of Duty, Zelda and Resident Evil are in that company.

What did Borderlands 4's first year deliver?

Gearbox says it has now wrapped the Year 1 roadmap, which added:

Two Story Packs and five Bounty Packs
Two new Vault Hunters
Two free Raid Boss encounters and a "Takedown" endgame raid
Quality-of-life updates, optimizations and extra activities

What is coming to Borderlands in 2027?

Gearbox says more Borderlands 4 content is in development for 2027, with Weekly Activity refreshes and Community Challenges continuing meanwhile. It did not say what the content is, whether it is paid, or how it relates to the first-year roadmap, and it has not announced a new Borderlands game. Anything beyond that is speculation.

Is there a Borderlands sale or giveaway?

2K says games across the franchise are on sale for a limited time; check your platform's store for the exact price in your region. Reports from outlets including Push Square and CQ Esports also mention a Shift Code with Golden Keys for several Borderlands games, reportedly running to November 16, and a community fundraiser called "The Hunt" supporting St. Jude Children's Research Hospital, which Gearbox says it will match. Confirm details on the official Borderlands site before redeeming. For other freebies see our deals page, and for what else is arriving, the launch calendar.

Why it matters

For a game that launched into a heated PC performance debate, a 100 million franchise total and a second year of content shows Gearbox is committed to long support. The honest caveat: without Borderlands 4's own sales figure, the milestone says more about the series' 17-year history than about the newest entry. Compare with other big milestones like Gears of War: E-Day's reported budget.